Daniel Forman, CEO of Empower
Founded by Daniel Forman and Jack Elias, EMPOWER aims to revolutionize marketing for SMBs. After 10 years of successfully building and running one of Canada’s largest social media agencies, the co-founders created EMPOWER’s Digital Marketing Assistant that uses the best technologies, is supported by experts, and is backed by a global force in online and offline marketing. Headquartered in Montreal, with offices in Toronto and Vancouver, EMPOWER plans to expand in other major cities to better support its global growth.
THE SHORT STORY OF A BIG IDEA
After successfully building and running one of Canada’s largest social media agencies for 10 years, Ensuite Media’s co-founders Jack Elias and Daniel Forman knew that the market had to be shaken up to evolve.
With the ever-growing complexity of the digital marketing landscape, the wealth of information to be processed and the need for quicker, more evidence-based decisions, Ensuite Media’s talented experts needed help from new technologies to improve their actions and offer the best possible marketing results to all clients.
At the same time, a new generation of creative workers were also increasingly looking for a career that would be better suited to their expectations of personal development, freedom and success.
This would lead Ensuite Media to transform their industry by building a new kind of service from the ground up that included new technologies such as prediction algorithms, recommendation engines, natural language processing and machine learning; all this while creating a new kind of work dispatch system that allows more flexibility and well-being for employees.
The product is a digital marketing assistant, powered by the best available AI technologies, supported by local experts in your market and backed by a global digital marketing force. It knows your business objectives, your competitors and your industry; it knows the marketing world inside and out and learns new strategies and tactics daily, truly Empowering your business marketing.